Electricity Rates in Wisconsin

Electricity rates in Wisconsin have risen 13.1% over the past year, reaching an average of 17.0¢/kWh. The state is served by 66 utilities, with rates ranging from 10.0¢ to 20.0¢/kWh. Here's what you need to know about rates in your area.

Avg. Residential Rate 17.0¢/kWh
Rate Range 10.0¢ – 20.0¢
Utilities 66
Market Type Regulated

Wisconsin Electricity Rate History

Monthly residential electricity rates in Wisconsin over the last 24 months, based on EIA data.

2023-12 2025-11 19.0¢ 16.3¢

Top Cities in Wisconsin

City Avg. Rate Primary Utility Providers
Milwaukee 19.0¢/kWh Wisconsin Electric Power Co 1
Madison 19.0¢/kWh Madison Gas & Electric Co 2
Racine 19.0¢/kWh Wisconsin Electric Power Co 1
Appleton 16.0¢/kWh Wisconsin Electric Power Co 3
Kenosha 19.0¢/kWh Wisconsin Electric Power Co 1
Green bay 16.0¢/kWh Wisconsin Public Service Corp 1
Oshkosh 16.0¢/kWh Wisconsin Public Service Corp 2
Wauwatosa 19.0¢/kWh Wisconsin Electric Power Co 1
Watertown 17.0¢/kWh Wisconsin Electric Power Co 2
Wisconsin rapids 15.0¢/kWh Consolidated Water Power Co 6
Mequon 17.0¢/kWh Wisconsin Electric Power Co 2
Greenfield 19.0¢/kWh Wisconsin Electric Power Co 1
Waukesha 19.0¢/kWh Wisconsin Electric Power Co 1
Wausau 16.0¢/kWh Wisconsin Public Service Corp 1
Eau claire 16.0¢/kWh Northern States Power Co 2
Brookfield 19.0¢/kWh Wisconsin Electric Power Co 1
La crosse 16.0¢/kWh Northern States Power Co 1
Janesville 16.0¢/kWh Rock Energy Cooperative 3
New berlin 19.0¢/kWh Wisconsin Electric Power Co 1
Amberg 16.0¢/kWh Wisconsin Public Service Corp 1

Utilities in Wisconsin

Utility Type Avg. Residential Rate ZIP Codes Served
Adams-Columbia Electric Coop Cooperative 18.0¢/kWh 47
Algoma Utility Comm Municipal 13.0¢/kWh 1
Barron Electric Coop Cooperative 16.0¢/kWh 31
Brodhead Water & Lighting Comm Municipal 13.0¢/kWh 1
Cedarburg Light & Water Comm Municipal 13.0¢/kWh 3
City of Black River Falls Municipal 14.0¢/kWh 1
City of Boscobel - (WI) Municipal 11.0¢/kWh 1
City of Columbus - (WI) Municipal 12.0¢/kWh 1
City of Cuba City Municipal 11.0¢/kWh 1
City of Eagle River - (WI) Municipal 14.0¢/kWh 1
City of Evansville Municipal 16.0¢/kWh 1
City of Kaukauna Municipal 13.0¢/kWh 7
City of Lodi - (WI) Municipal 13.0¢/kWh 1
City of Marshfield - (WI) Municipal 10.0¢/kWh 9
City of Menasha - (WI) Municipal 12.0¢/kWh 3
City of New Holstein - (WI) Municipal 13.0¢/kWh 6
City of New Richmond Municipal 12.0¢/kWh 1
City of Plymouth - (WI) Municipal 12.0¢/kWh 1
City of Richland Center - (WI) Municipal 12.0¢/kWh 1
City of River Falls Municipal 13.0¢/kWh 1
City of Stoughton - (WI) Municipal 13.0¢/kWh 3
City of Sturgeon Bay - (WI) Municipal 12.0¢/kWh 1
City of Westby Municipal 12.0¢/kWh 1
Consolidated Water Power Co Investor Owned 12.0¢/kWh 5
Dahlberg Light & Power Co Investor Owned 13.0¢/kWh 19
Dunn County Electric Coop Cooperative 15.0¢/kWh 16
East Central Energy Cooperative 17.0¢/kWh 57
Florence Utility Comm Municipal 16.0¢/kWh 1
Hartford Electric Municipal 12.0¢/kWh 2
Hustisford Utilities Municipal 14.0¢/kWh 5
Jefferson Utilities Municipal 12.0¢/kWh 1
Juneau Utility Comm Municipal 12.0¢/kWh 1
Lake Mills Light & Water Municipal 14.0¢/kWh 1
Madison Gas & Electric Co Investor Owned 20.0¢/kWh 49
Manitowoc Public Utilities Municipal 11.0¢/kWh 3
New London Electric&Water Util Municipal 12.0¢/kWh 1
North Central Power Co Inc Investor Owned 16.0¢/kWh 18
Northern States Power Co Investor Owned 16.0¢/kWh 217
Northwestern Wisconsin Elec Co Investor Owned 14.0¢/kWh 24
Oakdale Electric Coop Cooperative 16.0¢/kWh 30
Oconomowoc Utilities Municipal 14.0¢/kWh 1
Oconto Falls Water & Light Comm Municipal 14.0¢/kWh 1
Pioneer Power and Light Co Investor Owned 17.0¢/kWh 6
Polk-Burnett Electric Coop Cooperative 16.0¢/kWh 26
Reedsburg Utility Comm Municipal 12.0¢/kWh 2
Riverland Energy Cooperative Cooperative 16.0¢/kWh 24
Rock Energy Cooperative Cooperative 15.0¢/kWh 40
Scenic Rivers Energy Coop Cooperative 15.0¢/kWh 46
Shawano Municipal Utilities Municipal 13.0¢/kWh 1
Slinger Utilities Municipal 12.0¢/kWh 2
Sun Prairie Utilities Municipal 12.0¢/kWh 3
Superior Water and Light Co Investor Owned 15.0¢/kWh 2
Two Rivers Water & Light Municipal 13.0¢/kWh 2
Village of Mt. Horeb - (WI) Municipal 12.0¢/kWh 1
Village of Muscoda - (WI) Municipal 11.0¢/kWh 1
Village of New Glarus - (WI) Municipal 13.0¢/kWh 1
Village of Prairie Du Sac - (WI) Municipal 11.0¢/kWh 2
Village of Waunakee - (WI) Municipal 12.0¢/kWh 1
Waterloo Light & Water Comm Municipal 14.0¢/kWh 2
Waupun Utilities Municipal 12.0¢/kWh 1
Westfield Electric Company Investor Owned 18.0¢/kWh 1
Whitehall Electric Utility Municipal 12.0¢/kWh 1
Wisconsin Electric Power Co Investor Owned 19.0¢/kWh 262
Wisconsin Power & Light Co Investor Owned 17.0¢/kWh 320
Wisconsin Public Service Corp Investor Owned 16.0¢/kWh 189
Wisconsin Rapids W W & L Comm Municipal 13.0¢/kWh 9

How Wisconsin Compares

Wisconsin 17.0¢/kWh
Illinois 13.0¢/kWh
Iowa 14.0¢/kWh
Michigan 18.0¢/kWh
Minnesota 15.0¢/kWh
National Average 16.1¢/kWh

Frequently Asked Questions

What is the average electricity rate in Wisconsin?

The average residential electricity rate in Wisconsin is 17.0¢ per kilowatt-hour (kWh) based on 2024 EIA data. Rates range from 10.0¢ to 20.0¢/kWh depending on your utility provider and location within the state.

Who is the cheapest electricity provider in Wisconsin?

Electricity rates in Wisconsin vary by provider and location. The state has 66 utility companies serving different areas. To find the cheapest rate available to you, enter your ZIP code in our lookup tool above for your specific options.

Is Wisconsin a deregulated electricity market?

No, Wisconsin has a regulated electricity market. Your electricity provider is determined by your location, and rates are set by the state's public utility commission.

How have electricity rates changed in Wisconsin?

Electricity rates in Wisconsin have increased 13.1% over the past year. The current average residential rate is 17.0¢/kWh.